Michelle Lumière, Marketing Consultant
Michelle is new to the PWI having joined the marketing team in April 2019. As an experienced marketeer with knowledge of the education sector and rail industry, Michelle will be leading the marketing and communications strategy to deliver a quality service to the PWI’s broad spectrum of internal and external stakeholders, with the aim of enhancing brand awareness and growing the membership community.
Michelle runs her own marketing consultancy that specialises in brand development. She has particular experience supporting start-ups and non-profits by establishing and launching their brand trajectory. She has also worked for institutions including Cranfield School of Management, The Royal Society of Science and The Metropolitan Police Service.
I'm passionate about entrepreneurial strategy having achieved a BA Hons in Business Entrepreneurship and MA in The Arts at Northampton University. I'm looking forward to being a valuable addition to the executive team as they take the PWI forward on the next stage of its journey.